Services
A full-service professional for brand and content marketing.
I work with in-house marketing teams as an extension of the bench — leading the work end-to-end or partnering with your existing agencies on strategy, copy and creative direction.
Brand Architecture
I create clarity of business offering through unified brand strategy. Naming systems, positioning, establishing tone of voice and visual identity that scale across product lines and geographies.
- Brand strategy
- Naming & nomenclature
- Visual identity
- Brand guidelines
Content Management
Words that do real work — high-stakes editorial, executive newsletters, digital strategies and media and press.
- Brochures & sales collateral
- Website copy & SEO
- Editorial & newsletters
- Media & PR materials
Creative Direction
From creative brief to delivery. I commission renderings, source photography, and direct external design and production partners on your behalf.
- Creative briefs
- Photography & rendering art direction
- Print production oversight
- Agency management
Digital Experience
Marketing websites, dynamic content systems, and proprietary tools that let global teams keep their story consistent and current.
- Marketing websites
- Content management systems
- Tenant & investor portals
- Multi-media platforms
Events & Trade Shows
From industry conferences to client experiences and trade show presence — concept, plan and produce events that bring the brand to life and move relationships forward.
- Concepting
- Team organization
- Invitations
- Sponsors & speakers
- Promotion